This is Finland

Social Media Content Creation

BACKGROUND

Finnish summer is a mystical thing. The thing is, not many people know how cool (or hot!) it can be.

SOLUTION

Our social media team at Mirum was in charge of This is Finland’s Instagram channel. The aim of the summer campaign was to create a content plan

with a playful yet informative tone. And we just ran with it! Rilla was in charge of the copy texts for the posts, and she was part of the creative team behind the whole idea.

Graphic credit: Reetta Haanpää (stills), Juha Valkeajoki (video)

CLIENT

This is Finland, Helsinki, Finland

CONTRIBUTIONS

Marketing Campaigns

Marketing Plans

Social Media strategy

Storyboarding

Email Marketing

Influencer Promotions

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